"A family based in north London seeks an exceptional and skilled instructor to guide their smallest child on his first steps to growing into an English gentleman."
Upon seeing this advertisement, you might easily miss the term "beginning" as mere an expression.
Yet, it might be the most significant aspect of this unique job advert, as it seeks to find a teacher for a infant.
Many of submissions have now been received since the anonymous family published their request for the highly paid tutor, who needs to be "a uniquely qualified person".
In recent few weeks, the listing has received attention throughout the news, with numerous wondering why?
Progressive Approach
Adam Caller, head and founder of a global tutoring firm, which is helping the family in their search, stated that despite first scepticism, he found the concept "forward-looking", and "progressive".
When he consulted the family, he mentioned they recognized the unusual character of their request, and how young their son is.
However, they stated that they "were unwilling to delay any longer" to get a tutor, as they had waited until their firstborn was five, and by that age "cultural influence had already taken hold".
But what did the family mean by "cultural predisposition"?
It's "comprehensive", the expert replied. "The way you eat, how you speak".
He said the older sibling had absorbed "very nuanced, body language" from the family, and had assumed their cultural ways. The family informed the consultant they wished to avoid this pattern to recur with their younger child.
The intention: To bring in a English tutor, who should speak with RP, to influence the baby from the very start.
Natural Absorption
"A lot of the education at the beginning here is rather osmotic," stated the CEO.
It's through this subtle influence that the family are expecting the child will pick up the UK customs they want to instil.
The consultant explained the tutor had to be someone who went to "the right kinds of schools – the same kinds of schools as the family aspire to send their son to".
"The tutor just has to be the suitable individual, they'll be doing things they may not realize they're doing, just naturally," he added.
Cost Not Relevant
The family told him the successful candidate should ideally also have understanding of or passion in riding, skiing, creative fields and musical activities so as to inspire the child in a wide range of interests.
Additionally though, he said the family wanted the tutor to register the child on a range of classes so the child would be "equestrian training and starting an musical instrument by the time they are approximately three years old".
In the family's view, helping their son grow into a "UK sophisticate" will bring about achievement and open doors.
"Taking into account the advantages and disadvantages of that, because it's undoubtedly a status symbol," he notes.
But, in spite of all this instruction in "Britishness", could the child adopt alleged cultural influence from the globally influenced family he is raised by regardless?
"Certainly", answered the CEO. "They know this might not succeed, but they've just taken the perspective of, 'let's give it a go and let's go as quickly as we can', because the price of it is not relevant," he explained.
Impractical
A number of in the private teaching field who share similar concerns.
Another CEO, head and founder of an educational organization, who supplies private tutors, stated that "the journey of adopting dual cultures, or in fact, forming one's identity, is something that must be grown into, not designed."
Peter explained that he had moved from Asia to the UK at the age of 7 years old, and had been brought up understanding and living both cultures. He continued to study at Cambridge University.
"The idea that an individual can function as a representation of Britishness, an individual who can in some way transfer the attributes of a UK sophisticate upon a 12-month-old child, seems to me optimistic and unrealistic," he wrote.
"In my experience, having a quintessentially UK tutor from early childhood will not automatically produce the goal they hope for.
"I wasn't provided with such a figure, and however I have been privileged enough to enjoy many of the experiences they aspire for their son."
He added: "The reality is, personal identity can not be forced from the outside influences; it must be embraced, and it must come from within."
Buying Britishness
Naturally, English culture is something the CEO thinks can be educated – and marketed.
"I think the situation that the world views us in this regard is something that we should be cherishing|valuing|appreciating
